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Natural American Spirit is a brand of cigarette and tobacco products manufactured in the United States by the Santa Fe Natural Tobacco Company. The company was founded in 1982, but in 2002 was acquired by Reynolds American and is now an official subsidiary.
Their products are marketed as being "100% Additive-Free Tobacco", though the company warns that they are as hazardous as other cigarettes and openly dissuades others from taking up smoking. This was part of an FTC ruling and agreement stemming from allegations that the advertisement of additive-free cigarettes made consumers feel that the product might be less addictive than regular cigarettes ref.
Varieties
In the United States, there are currently ten varieties of Natural American Spirit cigarettes on the market. They can be distinguished by the variety of colors used in packaging:
| Type | Package Color |
| Non-Filter | Tan |
| Regular Filter | Cyan |
| Medium/Charcoal Filter | Celadon |
| Light Filter | Yellow |
| Ultra Light Filter | Yellow & White |
| Menthol Filter | Green |
| Menthol Light Filter | Green & White |
| Organic Regular Filter | Maroon |
| Organic Light Filter | Gold |
| Perique | Black |
The company also produces four varieties of roll-your-own tobacco products:
| Type | Package Color |
| Original Blend | Cyan |
| U.S. Grown | Royal Blue |
| Organic Blend | Maroon |
| Perique | Black |
Some Natural American Spirit products are also sold in several European countries, Australia and Japan.
