Zagat

del.icio.us del.icio.us
Digg Digg
Furl Furl
Reddit Reddit
Rojo Rojo
Add to OnlyWire

Zagat Survey IPA[zʌ'ɡæt][1] was established by Tim and Nina Zagat in 1979 as a way to collect and correlate the ratings of restaurants by diners. For their first guide, covering New York City, the Zagats surveyed their friends. As of 2005, the Zagat Survey included 70 cities, with reviews based on the input of 250,000 individuals reporting over the years. In addition to restaurants, Zagat guides rate hotels, nightlife and shopping, zoos, music, movies, theater, golf, and airlines. The guides are sold in book form, as software for personal digital assistants and mobile phones, and by paid subscription on the Web. Car manufacturer Honda included Zagat information in the GPS-based navigation systems in some of their models available in the United States, including the Acura MDX, the Acura TSX, the Honda Accord, the Honda Civic, the Honda Pilot, and the Honda Odyssey. Personal GPS manufacturer Navigon includes Zagat information in their GPS systems.

Contents

Rating system

The ratings are on a 30-point scale, covering food, decor, service, and cost. In addition to numeric scores, the survey also includes a short descriptive paragraph that incorporates reviewers' comments about the restaurant.

Ownership

Private equity firm General Atlantic bought a third of parent company Zagat, LLC for $31 million in Feburary 2000 and installed a non-Zagat family member CEO Amy B. McIntosh,.[2] In 2008 the company was on the block for $200 million. After there were no takers the company announced in June that it was no longer for sale and that it would seek an organic growth strategy.[3]

See also

References

  1. ^ The Big Apple Barrypopik.com. August 13, 2005.
  2. ^ http://findarticles.com/p/articles/mi_m0EIN/is_2000_Oct_30/ai_66430882
  3. ^ http://dealbook.blogs.nytimes.com/2008/06/05/zagat-closes-the-book-on-sale-effort/

External links

This article is from Wikipedia. All text is available under the terms of the GNU Free Documentation License.


Giant Panda

Mercedes Car
James Bond Guide
This site monitored by SitePinger.net